RIMOWA expands its legacy in India: A journey of craftsmanship, heritage, and modern luxury

In a world where travel has evolved from necessity to lifestyle, luxury has redefined its purpose. It is no longer just about the destination—how we travel has become an expression of personal style. And few brands embody this better than RIMOWA, the German Maison that has shaped the language of modern travel since 1898.

Even after more than a century, RIMOWA remains a leader in engineered craftsmanship. The Maison pioneered aviation-grade aluminium in luggage, followed by the world’s first polycarbonate case—innovations that redefined strength, durability, and design. The brand’s signature grooved silhouette stands as a symbol of timeless craftsmanship and the belief that travel pieces should last, age well, and carry stories across generations.

In 2017, RIMOWA entered a new era as part of the LVMH family, evolving into a modern mobility brand — one as deeply rooted in culture and design as it is in travel.

For a country of passionate, global travellers, India became a natural chapter in that expansion. The brand made its Indian debut in Mumbai, resonating instantly with a new generation of discerning travellers who value craftsmanship as much as contemporary aesthetics.

Building on this success, RIMOWA now opens its first boutique in New Delhi at DLF Emporio, one of India’s most prestigious luxury destinations.

Minimalist, elegant, and crafted with the Maison’s signature titanium and aluminium aesthetic, the new Delhi boutique at DLF Emporio is more than a retail space—it is an experience in movement and modern luxury. Alongside the now-iconic Original, Classic, Hybrid, and Essential suitcase families, the boutique also houses RIMOWA’s lifestyle collections, bespoke services, and the newly launched Groove Collection—a refined edit of leather bags inspired by the Maison’s emblematic ridged design.

While the aluminium grooves remain the most recognisable symbol of the brand, RIMOWA’s modern identity extends beyond hard-shell suitcases. The Never Still collection, its first line of everyday essentials, reflects a contemporary evolution of travel—pieces designed not only for airports, but for life in motion. Crafted from supple leather and durable canvas, the collection champions versatility and understated sophistication—a quiet emblem for those who travel often, travel well, and travel with intention.

India’s luxury consumer is evolving—younger, globally attuned, and focused on quality that endures. The demand for travel products that merge innovation, heritage, and longevity has never been stronger, and RIMOWA’s expansion into Delhi aligns seamlessly with this shift.

Longevity sits at the very core of RIMOWA’s philosophy. All suitcases purchased after July 25, 2022, are covered by the RIMOWA Lifetime Guarantee, supported by an on-site repair service that allows clients to keep their luggage in motion for decades to come.

“With a loyal base of passionate travellers in India, our values of craftsmanship and durability find a natural home here,” says Hugues Bonnet-Masimbert, CEO of RIMOWA. “After a rewarding journey in Mumbai, we are delighted to deepen our presence with our first boutique in Delhi—a vibrant city that truly represents modern luxury.”

This new chapter in India is made possible in partnership with Ethos Lifestyle, a company committed to curating global maisons for the Indian market.

“RIMOWA is a symbol of enduring excellence,” shares Pranav Saboo, managing director & CEO, Ethos Lifestyle. “We are proud to play a role in its growth in India, and this expansion at DLF Emporio marks only the beginning.”

What makes RIMOWA truly compelling is not just its product design but its deeper philosophy: that objects become more beautiful the more they are used. Each suitcase is engineered to bear scratches, stories, stickers, and stamps—a patina of journeys lived and memories collected.

In a world where mobility defines identity, RIMOWA is not just accompanying India’s travellers, it is shaping the way they move.

Store Address:
RIMOWA Boutique
DLF Emporio, 245, First Floor, 4 Nelson
Mandela Marg, Vasant Kunj, Delhi