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Bag Bijoux x Perluchi: A global collaboration redefining bag styling with sentiment and sparkle

Founder of Bag Bijoux, Ashna Mehta blends fashion and flair to showcase her innovative, avant-garde take on accessories using fine jewellery.

Harper's Bazaar India

Born in Peru, Perluchi by Lucia Picasso and Angie Poletti is a fashion brand that merges memories collected through time, eclectic travels, and nostalgia. At the heart of this curiosity, they collaborated with Ashna Mehta on the Bag Bijoux collection, which will mark one year since its launch on July 13. Ashna Mehta says, "I created Bag Bijoux as a way to customise my bag collection without damaging it. I designed and measured it specifically to clasp onto my Birkin bag strap, and it all started from there."

Hermes


Full look, Gucci; shoes, Amina Muaddi; bag accessories, Bag Bijoux by Ashna Mehta; bag, Hermès Birkin (model’s own)


Full look and bag, Gucci; bag accessories, Bag Bijoux by Ashna Mehta


Full look, Isabel Marant; bag accessories, Bag Bijoux by Ashna Mehta


Full look, Yanina Couture; bag accessories, Bag Bijoux by Ashna Mehta


Full look, Isabel Marant; bag accessories, Bag Bijoux by Ashna Mehta; rings, Botier


Head and bag accessories, Bag Bijoux by Ashna Mehta; dress, Giambattista Valli; rings, Botier; bag, Hermès Birkin (model’s own); corset, Perluchi


Model: Ashna Mehta

Photographer: JB 

Stylist: Max Katt 

Hair stylist: Miguel Perez 

Make-up: Min Sandhu  

Photo Assistant: Ezzidin Alwan 

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