One might think that florals are strictly for spring or summer, but if stars’ recent looks and street style have anything to go by, flowers in fashion continue to bloom even with the upcoming colder season. And while prints have always been a common way to incorporate florals in your outfit, an old Y2K look is making a resurgence—the rosette.
First spotted on the runway of designers like Sandy Liang and Magda Butrym in their Fall 2023 collections in February, the floral motif continues to rule even as we slide into autumn, proving that it’s not just another summer trend. Case in point: Sydney Sweeney’s stunning Armani look at the ongoing Venice Film Festival. Even when it comes to street fashion, rosettes dominate—they were prominently featured at the Copenhagen And then last week at Copenhagen Fashion Week’s spring/summer 2024 runways, despite an unusually dreary forecast, street style collectively channeled the season’s usual energy through outfits with rosette pins, chokers, belts, and embellished tops.
Since then, the popularity for the kitschy look has only grown from off the runway to red carpets and the streets. The MET Gala this year, which was a tribute to Chanel’s Karl Lagerfield, also heavily featured rosettes, a symbol closely associated with the French fashion house. Daisy Edgar Jones and Cardi B among others were the ones to embrace the extravagant look.
Apart from that, it has been worn by everyone from Zendaya, who chose an OTT pink Valentino gown cascading with rosettes at the SAG awards earlier this year, to Hailey Bieber, who has donned rosette-embellished looks multiple times this year.
If you’re looking to try out this trend for yourself but aren’t quite sure where to begin, we’ve made it easier for you.
Wear it the OG way—like a brooch a la Carrie Bradshaw
Most will agree that it was fashion icon Carrie Bradshaw in season three of the hit series Sex and The City who made rosettes popular. Throughout the episodes of the season, she could be seen pairing most of her outfits with a rosette brooch, so if you’re looking for a way to try the look, then a simple, elegant brooch is the way to go!
Rosette chokers are the most common way to hop onto the trend
Another great way to incorporate rosettes in your outfit is through chokers. They are extremely versatile and available in a wide range of options—from sparkly numbers to denim ones. Plus, the vintage, early-aughts trend can be worn effortlessly with almost anything—be it to complement your evening look or to add some glam to a casual everyday outfit.
Pink and rosette—a match made in heaven
While you’ll see many celebrities choosing rosettes in different shades—from grungy black to the classic red, it is the pink rosette that is the most common, with everyone from Hailey Bieber, Jennifer Lopez and Sydney Sweeney opting for it. There’s something flirty and fun about a pretty pink rosette that we can’t get enough of.
Incorporate it as a subtle element in your dress
If you want to try out the trend without going all out, then a dress that has rosette as a small element rather than the prime focus is a good idea. It could be in the form of the 3D flowers featured in the bust area that blends into a similar pattern, like Kendall Jenner’s Vanity Fair Oscars after-party look, or like in Sabrina Carpenter’s all-white and silver gown where the rosettes add a bit of drama without stealing all the attention.