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Deepika Padukone takes in the sights of Paris in Louis Vuittons' new Women’s Fashion campaign

She features alongside other house ambassadors, HoYeon, Léa Seydoux, and Elaine Zhong. 

Harper's Bazaar India

Nothing personifies timeless fashion like the city of Paris, and Louis Vuitton’s latest Women’s Fashion campaign sees its house ambassadors, Deepika Padukone, HoYeon, Léa Seydoux, and actor, Elaine Zhong, explore the city in their own way with the GO-14 bag in tow. 

In the campaign pictures and film captured by photographer, Ethan James Green, and director, Quentin Saunier, Padukone strikes a pose against the backdrop of the iconic Eiffel tower standing on the rooftop of Palais Galliera. She is dressed in an elegant black dress and denim jacket, with the star being her black and white GO-14, which is a reflection of the intricate latticework of the Tower. 

The actor was announced as the luxury fashion brand’s House Ambassador last year in May, and before that, she appeared in their pre-fall 2020 campaign for the first time. Since then, she has donned numerous iconic Louis Vuitton looks for her public appearances, including a stunning black velvet gown that she wore for her debut appearance at the Oscars earlier this year. 

The rest of the campaign has other house ambassadors like actor and model HoYeon (of Squid Game fame), French actor Léa Seydoux, and actor Elaine Zhong go on their own little journey of exploring Paris. While HoYeon admires the Pont Alexandre III with her GO-14 slung over her shoulders, Seydoux drives down the scenic Rue Galliera with her Capucines in the passenger seat, and Zhong strolls through the courtyard of Palais Galliera, taking in its beauty. 

The GO-14 has been designed by Louis Vuitton’s artistic director of women’s collections Nicolas Ghesquière, and is an ode to the luxury brand’s trunk makers—it features the signature malletage, the cross-hatched motif that was earlier present in the lining inside LV trunks. The Capucines, the other bag that features in the campaign, is another prominent design of the fashion house, and is a tribute to the brand’s first store that opened in 1854 on the Rue Neuve-des-Capucines in Paris. 

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